Amazon Launches India Kindle Store for Rs. 6,999
The Kindle model is the entry-level, non touch-screen Kindle, which sells for $79 in the U.S. in a "Special Offers" ad-supported version. The Kindle sold in India will not be ad-supported.
According to Amazon, the Indian Kindle e-book store features titles from a range of Indian authors, including Chetan Bhagat, Ashwin Sanghi, Ravinder Singh and Amish Tripathi. There are some exclusive titles in the store as well such as "Love, Life and a Beer Can" by Prashant Sharma, and "Reality Bites; a not so innocent Love Story" by Anurag Anand.
“We are proud to launch this new Kindle store for Indian customers – offering Kindle book purchases in rupees and the ability to buy and read the work of many great Indian authors,” said Russ Grandinetti, vice president of Kindle Content, Amazon.com.
Originally announced in 2007, Amazon has released a total of four generations of the e-reader until now. The latest generation Kindle Touch model features a 6-inch E-ink touch display, 4GB on-board storage and Wi-Fi/3G connectivity.
It's also worth noting that U.S. writers who use Kindle Direct Publishing (KDP) should now be able to offer their books up in the India Kindle Store and market their titles directly to Indian customers. While the U.S. remains the largest e-book market, the international e-book market is growing at a faster rate and self-publishers are easily able to offer their wares up for sale in those new markets.
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